Compared with the EU Referendum the 2017 UK General Election has been conducted in a spirit of considerable decorum. But then, compared to the EU Referendum, The Jeremy Kyle Show is conducted in a spirit of considerable decorum.
The Conservatives had two ideas at the outset: Jeremy Corbyn can't be trusted with the Brexit negotiations; and, Jeremy Corbyn can't be trusted. (It's one idea really.) In terms of positive campaigning, we have Theresa May's proud adoption of the "bloody difficult woman" nickname (an equivocal compliment at best) and her eleventh hour promise to do away with some of those pesky human rights. Otherwise, the strategy was to keep reminding people that the "leader" of the Labour Party is someone that the Great British Public already dislikes. If Corbyn is unthinkable then May is inevitable.
More significantly, the attacks on Corbyn have largely been matters of fact & record. He's opposed to the use of nuclear weapons and would not authorise a retaliatory strike. He is a Republican sympathiser (both Irish and, for that matter, English) and does not condemn the IRA. He is anti-Israeli and more comfortable than is entirely proper in the company of some of Israel's extremist enemies. He is ideologically wedded to a significant expansion of government spending based on tax-raising calculations that are at best back-of-envelope guesstimates. While Boris Johnson certainly went too far in describing Corbyn as a "friend of Britain's enemies" who "opposed shoot-to-kill" you can say quite a lot against Corbyn without actually having to make stuff up.
Yet precisely because Corbyn is seemingly willing to stand by so many of his past statements, it makes it difficult to use other innuendoes against him. Corbyn is opposed to "shoot-to-kill" in the sense of state-authorised assassination, but he has been unambiguous in his approval of the use of lethal force against terrorists during an incident. He opposes Israel but condemns anti-Semitism: some regard that as an implausible distinction but he doesn't seem to be lying.
On the other hand, there is too much that we don't know about May. Her stated policies - taking apart human rights legislation, taking away free lunches in primary schools, charging directly for social care provision - are, frankly, the stuff of The Left's most paranoid nightmares, yet these are the very measures which the Conservatives hope will enthrall your vote. Not to mention the free vote that they are offering on fox hunting: Sordel doesn't have strong feelings about that one, but it's hardly the most pressing business to which Commons time might be devoted.
Looking at Theresa May it's difficult to argue with the feeling that she has run a "Hillary Clinton" campaign: assuming that she will be elected on the basis that she is clearly the lesser of two evils without offering any sort of social vision around which voters can rally. Public approval of Mrs. May was tepid at the outset: she will be breaking ice to swim in it now.
Whoever wins this week there are dark days ahead since neither Labour (consistently behind in the polls & with an ungovernable parliamentary party) nor the Conservatives (with a badly wounded leader & recovering from a nasty scare in terms of their poll decline) are in the best shape to govern Britain.
On balance, it seems that the most likely winner of this election will be the E.U.
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